If you’ve just built an Android app or iOS app, and you’re confident of that your app works on every device and will surely be liked by the customers. You have tested all the parameters, and observed no competitors in your niche. After launching it, you need to go ahead to get a maximum number of download to it.
Next day when you eagerly check out how many people have downloaded your app, and find only 10 or 12 downloads, and not even a single review about your app. This will show, something is not right with your marketing strategy. For an app developer, this is one of the most demotivating factors to see only a few numbers of download.
# Steps in App Promotion
So you need to find the solution to this problem. You need to learn to promote it now. You can start the process by contacting to app promotion platform, which you can find on the internet. For find the best option you can ask your friends who have already used their services. Try to read reviews, and analyze market prior you make any final decision.
Yes, no one can deny the fact that app install campaigns help promote your app among your potential customers & targeted area. Although you’ve to share a few details with them, they can help you by giving you a right approach that will lead to increased brand awareness and mindshare.
• Have a look onto the points how promotion platform helps to get installs of your app:
# Campaign Set Up
When you contact to app install & promotion platform, they’ll provide you with the full details of campaign setup related to your app promotion & advertising. All this will be really helpful for app developers and also help them understand which ads are most effective for their particular app.
# Build Your Ads
The app install & ad platform make sure that your customers are viewing promotional content across search, display, and video. This is the right way to reach to your potential customers in all those places. They will build ads using creative formats in DoubleClick Bid Manager to generate your display ads instantly.
# Reach Your Customers
The best way of targeting your customers is through Facebook Ads, which is so powerful as compared to other advertising platforms. It will help you putting your ads in front of the right audience, and when we talk about right audience, it means from demographics, location, and interest of your customers.
# Bottom Line
Running promotional app install campaigns can help drive more traffic & customers to your apps. You can talk to your app promotion platform about getting started with these campaigns.